800.777.1663
info@imageworksdirect.com
701 Deming Way, Suite 201
Madison, WI 53717
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*6-month commitment required.
Put a stop to lost loan opportunities.
Our SmartTrack program monitors accountholders and/or prospects daily – determining in near real time which are shopping for mortgages/home equity loans, auto loans and personal loans/credit cards. Then, within just one business day, creditworthy targets are sent a prescreened offer in a postcard and email to put the focus back on your institution.
Over the six-month period that we used the SmartTrack program to pre-qualify our members for auto, mortgage, home equity and personal loans, we saw a direct response rate of nearly 3%, resulting in $2.3 million in new loans. We believe the consistent messages being sent to our members through the program helped us capture business that we may have otherwise lost to our competitors.’’
Karina Jacobs
Marketing Director, Heritage Credit Union
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Up to 20,000 records = $1,800
20,001 – 40,000 records = $3,500
40,001 – 60,000 records = $4,200
60,001 – 80,000 records = $5,400
80,001 – 100,000 records = $5,800
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(per month for daily monitoring)
(daily triggers)
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Starts at 60¢ per record with $1,800 monthly minimum; $1,500 monthly minimum if currently a SmartTrack client.
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Printing/mailing of 11" x 6" postcards, minimum monthly charge = $525 (95¢ each)
Email charge per month = $520
Postcard modification fee per design = $200
Postage = Stamp rate
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